[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.masko.sk\/hlavny-prevadzkovy-a-marketingovy-referent-spolocnosti-uber-opusta-spolocnost\/#Article","mainEntityOfPage":"https:\/\/www.masko.sk\/hlavny-prevadzkovy-a-marketingovy-referent-spolocnosti-uber-opusta-spolocnost\/","headline":"Hlavn\u00fd prev\u00e1dzkov\u00fd a marketingov\u00fd referent spolo\u010dnosti Uber op\u00fa\u0161\u0165a spolo\u010dnos\u0165","name":"Hlavn\u00fd prev\u00e1dzkov\u00fd a marketingov\u00fd referent spolo\u010dnosti Uber op\u00fa\u0161\u0165a spolo\u010dnos\u0165","description":"Gener\u00e1lna riadite\u013eka Uberu Dara Khosrowshahi ozn\u00e1mila, \u017ee riadite\u013eka marketingu Rebecca Messina odch\u00e1dza zo spolo\u010dnosti. V\u00a0piatkovom e-maile pre zamestnancov Khosrowshahi povedala: \u201eV priebehu rokov som sa dozvedela, \u017ee pri ka\u017edom kritickom m\u00ed\u013eniku je d\u00f4le\u017eit\u00e9 vr\u00e1ti\u0165 sa a\u00a0prem\u00fd\u0161\u013ea\u0165 o\u00a0tom, ako najlep\u0161ie sa zorganizova\u0165 do bud\u00facnosti. Vzh\u013eadom na to, \u017ee sme IPO za mesiac, je to jeden z\u00a0t\u00fdch &hellip; ","datePublished":"2019-05-25","dateModified":"2023-04-28","author":{"@type":"Person","@id":"https:\/\/www.masko.sk\/author\/#Person","name":"","url":"https:\/\/www.masko.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/eaa8d03c255e1a749937a03afe319562d500ac9ddac78a88a8e436c8d21c5e47?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/eaa8d03c255e1a749937a03afe319562d500ac9ddac78a88a8e436c8d21c5e47?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"masko.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.masko.sk\/wp-content\/uploads\/img_a302241_w16619_t1561045670.jpg","url":"https:\/\/www.masko.sk\/wp-content\/uploads\/img_a302241_w16619_t1561045670.jpg","height":0,"width":0},"url":"https:\/\/www.masko.sk\/hlavny-prevadzkovy-a-marketingovy-referent-spolocnosti-uber-opusta-spolocnost\/","about":["Www"],"wordCount":538,"articleBody":"Gener\u00e1lna riadite\u013eka Uberu Dara Khosrowshahi ozn\u00e1mila, \u017ee riadite\u013eka marketingu Rebecca Messina odch\u00e1dza zo spolo\u010dnosti. V\u00a0piatkovom e-maile pre zamestnancov Khosrowshahi povedala: \u201eV priebehu rokov som sa dozvedela, \u017ee pri ka\u017edom kritickom m\u00ed\u013eniku je d\u00f4le\u017eit\u00e9 vr\u00e1ti\u0165 sa a\u00a0prem\u00fd\u0161\u013ea\u0165 o\u00a0tom, ako najlep\u0161ie sa zorganizova\u0165 do bud\u00facnosti. Vzh\u013eadom na to, \u017ee sme IPO za mesiac, je to jeden z\u00a0t\u00fdch \u010dasov.\u201cVed\u00faci pracovn\u00edci odst\u00fapili takmer mesiac po tom, \u010do spolo\u010dnos\u0165 \u00a0zverejnila v\u00a0najv\u00e4\u010d\u0161ej tech IPO v\u00a0rokoch. Skuto\u010dn\u00e1 IPO bola mnoh\u00fdmi vn\u00edman\u00e1 ako sklamanie, ale Uber obchodoval nad t\u00fdmto kurzom od tohto t\u00fd\u017ed\u0148a.Harford bol menovan\u00fd COO v\u00a0decembri 2017, pri\u010dom spolo\u010dnos\u0165 dostal kritiku za vo\u013ebu potom, \u010do sa p\u00f4vodne verilo, \u017ee Uberova rada h\u013eadala v\u00fdkonn\u00fa \u017eenu, ktor\u00e1 by t\u00fato \u00falohu naplnila. Harford bol \u00fadajne predmetom mnoh\u00fdch s\u0165a\u017enost\u00ed zo strany zamestnancov, ktor\u00e9 sa t\u00fdkali necitliv\u00fdch rasov\u00fdch koment\u00e1rov, ktor\u00e9 urobil po\u010das stretnutia. Pod\u013ea The New York Times zamestnanci spolo\u010dnosti tvrdili, \u017ee urobil podobn\u00e9 nepr\u00edjemn\u00e9 koment\u00e1re o\u00a0\u017een\u00e1ch a\u00a0men\u0161in\u00e1ch inokedy po\u010das svojho p\u00f4sobenia vo\u00a0firme.Ale Khosrowshahi posiela Harfordovy \u00a0v\u010fa\u010dnou pozn\u00e1mkou do e-mailu zamestnanca. \u201eBarney je talentovan\u00fd podnikate\u013e a\u00a0nem\u00f4\u017eem Barneymu dostato\u010dne po\u010fakova\u0165 za v\u0161etky jeho pr\u00edspevky, ktor\u00e9 n\u00e1m pom\u00e1haj\u00fa dosta\u0165 sa do IPO a\u00a0cez \u0148u,\u201c nap\u00edsala. \u201eNa osobnej \u00farovni som ocenil jeho strategick\u00fa myse\u013e, analytick\u00e9 kotlety a\u00a0neochvejn\u00fa v\u00e1\u0161e\u0148 a\u00a0\u00fasilie o\u00a0na\u0161e poslanie.\u201c D\u00f4vodom pre Harfordov krok nadol je zjavn\u00fd konsenzus, \u017ee \u201e\u00faloha COO u\u017e nem\u00e1 zmysel\u201c vo firme. Vz\u0165ah Harforda a\u00a0Khosrowshahi sa datuje do desa\u0165ro\u010dia, ke\u010f si dvaja navz\u00e1jom konkurovali ako gener\u00e1lni riaditelia firiem Orbitz a\u00a0Expedia.\u201eTeraz m\u00e1m schopnos\u0165 by\u0165 e\u0161te viac zapojen\u00fd do ka\u017edodenn\u00fdch oper\u00e1ci\u00ed na\u0161ich najv\u00e4\u010d\u0161\u00edch podnikov, z\u00e1kladnej platformy Rides and Eats, a\u00a0rozhodli sme sa, \u017ee by mi to mali pod\u00e1va\u0165 priamo,\u201c nap\u00edsala Khosrowshahi. \u201eUmo\u017en\u00ed mi to, aby som bol v\u00a0re\u00e1lnom \u010dase viac v\u00a0ruk\u00e1ch a\u00a0pomohol na\u0161\u00edm l\u00eddrom v\u00a0rie\u0161en\u00ed probl\u00e9mov a\u00a0z\u00e1rove\u0148 zabezpe\u010dil, aby sa v\u00edzia na\u0161ej platformy stala realitou.\u201cAndrew Macdonald, senior v\u00fdkonn\u00fd mana\u017e\u00e9r firmy Uber, ktor\u00e9ho najal Travis Kalanick, teraz bude vies\u0165 glob\u00e1lnu jazdu v\u00a0tax\u00edku a\u00a0bude pod\u00e1va\u0165 spr\u00e1vy priamo Dare.Rebecca Messina, dlhoro\u010dn\u00e1 mana\u017e\u00e9rka n\u00e1pojov\u00e9ho priemyslu pred pr\u00edchodom do Uberu, odch\u00e1dza z\u00a0firmy menej ako rok po tom, \u010do bola zamestnan\u00e1 ako riadite\u013eka marketingu v\u00a0d\u00f4sledku firmy konsolid\u00e1cie svojich politick\u00fdch, komunika\u010dn\u00fdch a\u00a0marketingov\u00fdch t\u00edmov \u00a0do jednej div\u00edzie pod jedn\u00fdm t\u00edmom s Jill Hazelbaker. \u201eOd vstupu do pr\u00e1ce pred takmer \u0161tyrmi rokmi bola firma n\u00e1pomocn\u00e1 pri rie\u0161en\u00ed niektor\u00fdch z\u00a0na\u0161ich naj\u0165a\u017e\u0161\u00edch \u00faloh pr\u00e1ce. Je to vynikaj\u00faca stavite\u013eka t\u00edmu a\u00a0v\u017edy sa zaviazala robi\u0165 to najlep\u0161ie.\u201c\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0                                                                                                                                                                                                                                                                                                                                                                                        4.5\/5 - (10 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Hlavn\u00fd prev\u00e1dzkov\u00fd a marketingov\u00fd referent spolo\u010dnosti Uber op\u00fa\u0161\u0165a spolo\u010dnos\u0165","item":"https:\/\/www.masko.sk\/hlavny-prevadzkovy-a-marketingovy-referent-spolocnosti-uber-opusta-spolocnost\/#breadcrumbitem"}]}]